Cookies policy

This Cookie Policy explains how CORAIL SAS, which operates the Europcar brand in Martinique under a franchise agreement with Europcar Mobility Group France, uses cookies and other trackers when you visit the website www.europcar-martinique.com, its English-language version and the related services.

Its purpose is to inform you clearly about:

• the nature of the cookies and other trackers used;

• their purposes;

• the services and partners that may use them;

• how long they are kept;

• the conditions under which your consent is obtained;

• the means available to you to accept, refuse or change your choices.

This policy should be read together with the Europcar Martinique Privacy Policy, available from the website footer, which explains more broadly how your personal data is collected, used, stored and protected.

The website www.europcar-martinique.com is published by CORAIL SAS, operator of the Europcar brand in Martinique under a franchise agreement with Europcar Mobility Group France.

CORAIL SAS is the controller of the processing carried out by means of cookies and other trackers placed or read on its behalf on the website.

Its contact details and legal information are set out in the table below and in the website’s legal notice.

In this policy, the terms “Europcar Martinique”, “we”, “us” and “our” refer to CORAIL SAS.

Data controller

Depending on the service concerned, some partners using their own trackers may also act as separate controllers. In that case, they determine the purposes and means of their own processing in accordance with their own privacy policies.

A cookie is a small file stored on or read from your device when you visit a website or use a digital service.

The term “tracker” refers more broadly to any technology used to store information on your device or to access information already stored on it. This may include, in particular:

• HTTP cookies;

• pixels or web beacons;

• advertising identifiers;

• items stored in the browser’s local storage or session storage;

• technologies used to identify a browser, a session or a device.

Trackers may be used from a computer, smartphone, tablet or any other device used to access the website.

They may be placed:

• directly by Europcar Martinique;

• by a service provider acting on behalf of Europcar Martinique;

• by a third-party partner operating its own tools or services.

First-party cookies

First-party cookies are placed from the europcar-martinique.com domain. They may be used, in particular, to:

• ensure the website works properly;

• secure exchanges;

• maintain your session;

• remember your choices;

• operate the booking engine;

• measure use of the website.

Third-party cookies

Third-party cookies are placed or read by external services integrated into the website, such as audience measurement, advertising, affiliate marketing, mapping or multimedia content tools.

These third parties may use the information collected in accordance with their own terms of use and privacy policies.

The CNIL (French data protection authority) recommends that users be informed of the identity of the parties using trackers that require consent and of their purposes.

5.1 Strictly necessary cookies

These cookies and trackers are essential for the operation and security of the website or for providing a service you have expressly requested.

They may be used, in particular, to:

• display the website correctly;

• secure connections;

• balance the load across several servers;

• remember the content of a session or booking process;

• enable the search and booking engine to work;

• record your cookie choices;

• remember the selected language;

• prevent technical errors, misuse or fraud attempts;

• allow you to log in to a user account, where such an account is offered.

These trackers are activated without asking for consent when they are strictly necessary for the operation of the service or for providing a feature you have expressly requested.

They may be associated, in particular, with the following services:

5.2 Audience measurement cookies

These cookies help us understand how the website is used and improve how it works.

They may be used, in particular, to measure:

• the number of visits and visitors;

• the pages viewed;

• browsing paths;

• searches carried out;

• interactions with buttons and content;

• the website’s technical performance;

• errors encountered;

• the steps of the booking process;

• conversions and bookings;

• the devices and browsers used.

We use, in particular:

5.3 Advertising and conversion measurement cookies

These cookies allow us to measure the effectiveness of our advertising campaigns, attribute a booking or interaction to a campaign and, where you have agreed, personalise the ads displayed on other websites or platforms.

They may be used, in particular, to:

• measure visits resulting from an ad;

• attribute a search or booking to a campaign;

• track the main steps of the booking process;

• measure add-to-cart and checkout starts;

• measure completed bookings;

• build advertising audiences;

• run retargeting campaigns;

• limit how often certain ads are shown;

• improve campaign targeting and performance.

The services concerned may include, in particular:

5.4 Cookies related to external content and services

Some pages may include services provided by third-party platforms, in particular an online chat module and a system protecting forms against bots.

These services may read or place cookies when they are activated.

When external content is blocked pending your choice, a message may invite you to accept the cookies needed to display it. Refusing these cookies may prevent access to the content concerned, without preventing use of the rest of the website.

The CNIL provides that activating external content may give rise to a contextual request for consent before it is loaded.

5.5 Personalisation and preference cookies

These cookies remember certain information in order to tailor your browsing, for example:

• the selected language;

• certain display preferences;

• information needed to make a new search easier;

• whether certain messages are closed or displayed;

• choices already made in the interface.

Where a cookie is strictly necessary to provide a preference you have expressly requested, it may be used without consent. In other cases, it is only activated with your agreement.

The table below lists the main services that may use cookies or other trackers on the website.

The exact list may vary depending on:

• the website language;

• the page visited;

• the features used;

• active marketing campaigns;

• your consent choices;

• changes in our technical service providers.

The exact technical inventory of cookies, including their name, domain, purpose and lifetime, is available from the “Manage my cookies” module on the website.

This inventory is updated according to the cookies and services actually deployed.

It may include, in particular, cookies or identifiers belonging to the following families:

On your first visit, a cookie management banner allows you to:

• accept all cookies that require consent;

• refuse all cookies that require consent;

• choose the categories or providers you wish to allow.

Your consent is only valid if it results from a clear, affirmative action.

Simply continuing to browse, closing the banner or not making a choice does not count as acceptance. Without consent, non-essential trackers must not be activated.

Refusing must be as easy as accepting.

Choices may be offered:

• by broad category of purpose;

• by service or provider;

• contextually, when external content is activated.

You can change or withdraw your consent at any time using the link or button “Manage my cookies”, available from the website footer.

Withdrawal of consent applies to future uses of the trackers concerned. It does not affect the lawfulness of processing carried out before the withdrawal.

Withdrawing consent must be as easy as giving it.

You can also delete cookies already stored via your browser settings. However, browser settings alone do not replace the consent mechanism provided on the website.

Blocking certain strictly necessary cookies may affect how the website, the search engine or the booking process works.

Your choice to accept or refuse cookies is kept for six months, unless a significant change in the purposes, partners or services used requires us to ask for your consent again.

At the end of this period, the banner may be shown to you again.

The CNIL generally considers that keeping choices for six months is good practice.

Each cookie has its own lifetime.

Depending on its purpose, a cookie may be kept:

• only for the duration of your session;

• for a few hours or a few days;

• for several months;

• up to the maximum period allowed by applicable regulations.

The exact lifetime of each cookie is shown in the inventory available from the “Manage my cookies”module.

Data collected through cookies may be subject to a retention period that differs from the lifetime of the cookie itself. This period is determined by the purpose of the processing and applicable legal obligations.

Refusing audience measurement, advertising or external content cookies does not prevent access to the main features of the website.

However, depending on the cookies refused:

• some forms protected by Google reCAPTCHA may not be usable;

• some external content may be unavailable;

• personalisation of your experience may be limited;

• the ads displayed may be less relevant;

• we may have less information to measure and improve our services.

Refusing advertising cookies does not necessarily mean you will no longer see any ads. It mainly limits personalisation and advertising measurement based on trackers that require consent.

Certain events and data may be sent to our measurement tools or advertising partners through a server-side collection infrastructure.

This architecture may be used, in particular, to:

• secure exchanges;

• improve data quality;

• control the information sent to providers;

• limit the browser’s direct exposure to certain third-party services;

• measure the performance of the website and campaigns.

Using server-side collection does not exempt us from the rules applicable to consent. Where processing or a tracker requires your agreement, the signals sent to the platforms concerned must respect your choice.

The website uses Google Consent Mode (version 2) to adapt the behaviour of Google services to your consent choices.

Depending on your choices, certain parameters may indicate whether the use of data for the following purposes:

• analytics;

• advertising;

• ad personalisation;

• ad storage;

is allowed or refused.

Using Consent Mode replaces neither the consent banner nor the obligation to obtain valid consent where it is required.

Some providers or partners may process data from countries outside the country in which you live, in particular outside the European Economic Area.

Where required by applicable regulations, these transfers are governed by appropriate safeguards, such as:

• an adequacy decision adopted by the competent authority;

• standard contractual clauses;

• binding corporate rules;

• any other mechanism recognised by applicable regulations.

To find out the exact conditions under which a partner processes or transfers data, you can consult its privacy policy from the cookie management module or the Europcar Martinique Privacy Policy.

Depending on the cookie or service used, the information processed may include, in particular:

• a cookie or browser identifier;

• an IP address, possibly truncated or pseudonymised;

• the device and browser type;

• the operating system;

• the language;

• the date and time of the visit;

• the pages viewed;

• interactions on the website;

• vehicle searches;

• the steps of the booking process;

• the acquisition source or advertising campaign;

• an approximate geographical area;

• technical information relating to the security or operation of the service.

The tools concerned must not be used to intentionally collect, through cookies, information entered in free-text fields or full payment data.

Where the use of cookies or similar technologies involves the processing of personal data, you may have the following rights, depending on applicable regulations:

• right of access;

• right to rectification;

• right to erasure;

• right to restriction of processing;

• right to object;

• right to withdraw your consent at any time;

• right to data portability, where applicable;

• right to set instructions regarding what happens to your data after your death, where applicable law provides for it.

You can exercise your rights with CORAIL SAS by writing to its Data Protection Officer (DPO) at dpo@gbh.fr, by post to CORAIL – Aéroport – 97232 Le Lamentin, for the attention of the DPO, or using the online form indicated in the Europcar Martinique Privacy Policy.

Proof of identity may be requested only where necessary to verify your identity and prevent a third party from accessing your data.

You also have the right to lodge a complaint with the competent data protection authority.

For processing governed by French law, you may contact, in particular, the Commission nationale de l’informatique et des libertés (CNIL).

This Cookie Policy may be amended to take account of:

• legal or regulatory changes;

• a recommendation from a data protection authority;

• changes to the website or booking engine;

• the addition or removal of a partner;

• changes in the technologies or cookies used;

• changes in our processing practices.

The date of the last update is shown at the top of this policy.

In the event of a substantial change affecting the purposes for which your consent was obtained, we may ask you to make a new choice.