Europcar Martinique: Your car rental partner since 1991
A history rooted in Martinique since 1991
Established in Martinique since August 6, 1991, Europcar has been supporting travelers and residents for more than three decades. The brand has developed around a clear vision: to offer reliable, accessible, and premium mobility tailored to the island's roads and uses.
Our mission
For more than thirty years, our mission has remained the same: to offer everyone simple, stress-free mobility tailored to the realities of Martinique. At Europcar, we believe that renting a car is not just a service: it is the start of a journey, an encounter, or a discovery.
Our values reflect this vision:
excellence, to guarantee recent and reliable vehicles;
proximity, thanks to a committed local team;
Transparency, for a clear customer journey with no surprises.
We are also committed to protecting the environment. Rainwater is collected for cleaning our vehicles, tires, plastics, and batteries are recycled, and our fleet is maintained in an optimized manner, demonstrating our desire to contribute to more responsible mobility.
Every day, our ambition is simple: to ensure that your journey starts well and ends even better.
Over 30,000 rentals completed each year, proof of our customers' trust.
A fleet of over 850 vehicles, renewed every six months to ensure comfort and safety.
A team of 50 professionals in Martinique committed to providing premium service.
Our agencies in Martinique
Europcar Martinique has three conveniently located branches to make every stage of your stay or daily commute easier. Each branch offers a quick check-in, a smooth customer experience, and efficient service, whether you are a resident or a tourist.
Aimé Césaire Airport Agency – Le Lamentin: Located just a few minutes from the terminal, our airport agency is the main access point for starting your stay with complete peace of mind. This is where the majority of our fleet is concentrated and where we offer simple, fast, and transparent service upon your arrival.
Le Marin Agency: Ideal for travelers staying in the south or going on a cruise, the Le Marin agency offers a convenient solution close to marinas, beaches, and major tourist areas. It also perfectly meets the needs of residents of the southern region.
Agence Sainte-Anne – Club Med: Located in the heart of an area popular with vacationers, this agency guarantees direct access to a vehicle from your place of stay. It facilitates trips to the iconic beaches of the South, such as Pointe Marin and Les Salines.
Our local team
At Europcar Martinique, our team is at the heart of the experience we offer. Our team brings together complementary areas of expertise: our technicians and mechanics ensure the maintenance and safety of the fleet, while our preparation and finishing specialists guarantee a clean and inspected vehicle for each rental.
In the agency, our reception staff provide efficient customer service, and our support, logistics, and IT teams ensure that all operations run smoothly.
Together, they form a local team that is committed and proud to offer premium service.
Our CSR commitments
Aware of our impact on the region, we have made responsible practices central to our activities in Martinique. Every day, we implement concrete measures to limit our environmental footprint while maintaining a high level of service quality.
In particular, we use a rainwater recovery system to clean our vehicles and apply recycling procedures for batteries, tires, and plastics.
Regular and optimized maintenance of our fleet also ensures that our vehicles are reliable, efficient, and more durable over time.
Through these commitments, Europcar Martinique affirms its desire to contribute to more responsible mobility that respects the island and its resources, serving both travelers and residents.
Europcar: an international brand with local roots
Europcar Martinique is part of the international Europcar network, one of Europe's leading car rental brands. This affiliation allows us to benefit from high quality standards while maintaining strong local expertise. Being a franchisee of the group means benefiting from a network present in 140 countries, with 75 years of expertise in mobility. We combine the best of both worlds: the power of a recognized premium brand with the proximity of a company that has been operating in the archipelago since 1991.
Partners who are with us every step of the way
Because a great experience doesn’t end with the car, we partner with local businesses that share our vision of service and the region. Hotels, tourism providers, event organizers, content creators… Eurocar Martinique collaborates with the people who bring Martinique to life every day.
Focus on our partnership with the Athon Association
We are proud to support the Athon Yole Association, a true ambassador for Martinique’s heritage and the passion for round yoles. By their side, we are supporting much more than just a sport: a culture, a team spirit, and a vibrant local energy. In practical terms, we provide the vehicles needed to keep everything running smoothly: utility vehicles to transport the yoles, sails, and masts, and cars to accompany the racers at every stage. Because a partnership like this is lived out on land… just as it is at sea.
Immersed, together with Alice Belaïdi
Europcar Martinique was delighted to have supported the filming of the documentary *En immersion avec Alice Belaïdi*, which explores the landscapes and environmental challenges of Martinique. This socially conscious project, set against a backdrop of the sea, nature, and human encounters, highlights the rich marine life of our region. Behind the scenes, our vehicles enabled the entire crew to move freely around the island, capturing every moment with authentic realism.
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@Europcar Martinique
